According to the latest reports, the global economic weakness of trends in 2010 caused fans spent on tickets and sports advertising effects will be released this rebound.
According to the latest research data shows, 2009, the world all major sports events compared to the year before the industrial frontal down 1.8%. The year before for 1164 billion, while for 2009 1243 billion dollars. This is since 2004, the sports industry in economic terms first decline.PWC British office responsible for research and sports economic problems in personnel Julie Clarke review: “without considering the influence of 2008 Olympic Games, then 2009 sports economy must is down.”
However, this showed the year ease and 2011 years, sports economic industrial value will come back again and exceed the economic pre-crisis levels. PWC expected in 2010, the sports industry in turnover of us $ 11.6, while 2011 will reach 1207 billion dollars.
By global economic crisis, 2009, the fans are cut in tickets and sports corresponding supplies costs, sponsors and investors are corresponding investment spending cuts in sports, to avoid creating powerless to compensate the company internal employee salary allowance problem.Sponsors more inclined to total sponsorship in a relatively short time Cheap nfl jerseys and have a lot of praise are found now sponsoring athletes and cannot collect expected return.”
PWC is found the sports market of the four directions: sponsors, tickets income, media broadcast rights and corresponding sports product development, sponsors of investment would in 2013 renew a bigger promotion. Last year, the sponsors of the various sponsored the forehead is $ 29.4bn, while in 2013, this value will increase to for 352 million dollars. And in the same period, media broadcast rights only from 231 billion to $ 267 changes.
For each region for the next four years, sports economy of 3.6 per cent in North America there will be increased by 4% increased, Asia, Europe and the Middle East will have 4.1 per cent. The biggest increases is, there will be a 4.3 per cent growth.
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